AboutDigital agencyBateau Bay, Central Coast NSW

About Greenshoots Media.

A digital agency in Bateau Bay on the Central Coast of NSW, open since February 2019.

Greenshoots Media builds websites, online stores, apps, AI chatbots and business software for small businesses, and then looks after them.

The business, in plain terms.

Open since February 2019
Based in Bateau Bay, NSW 2261
20+ business websites hosted for more than two years
ABN 96 474 181 357

Greenshoots is the one doing the work. We plan the website, app or system with you, design it, build it, put it live and keep it running. You deal with Greenshoots from the first call to the hundredth update.

Hosting and care are a big part of the job. Every hosted site is monitored around the clock, and we are alerted if one goes down.

How long does a project take? It depends on the project. A website can take days, an app takes longer. Once we understand the job, we will tell you what we know.

Our story.

February 2019
Greenshoots Media opened in Bateau Bay, on the Central Coast of New South Wales.
Hosting and care
Building a site is only the start. We host and look after what we build, with monitoring around the clock and every contact form and chat checked so enquiries reach the business.
2026
The work has grown past websites. An iPhone app we built, BenchBalancer, went live on the App Store, and an order system we built went into production at a carton maker, Phoenix Packaging. A conveyancing firm's website now answers questions with an AI assistant and a search over NSW law that quotes its sources (East West Conveyancing).

What we do.

Four things, each shown beside a real project of ours.

Coasties Commercial Cleaning website, built and hosted by Greenshoots

Websites

Fast, modern websites for small businesses and tradies, built to be found on Google and to turn a visit into an enquiry. We host them and look after them too.

Shown: Coasties Commercial Cleaning

Websites

East West Conveyancing website, which runs a Greenshoots AI assistant and cited legal search

AI chatbots

AI chatbots trained on your business content that capture leads and answer customer questions around the clock. Hosting + chatbot bundles from $45/month.

Shown: East West Conveyancing

AI chatbots

PhoenixOS today, with made-up data: the Process order screen in the system Greenshoots built for Phoenix Packaging

Apps and business software

iPhone apps and custom software built around the way a business already works, so the same order is not typed in two or three times.

Shown: PhoenixOS for Phoenix Packaging. Made-up data

Business automation

IceRays online store, where Greenshoots runs SEO and email marketing

SEO

Local SEO, Google Business Profile work and the technical fixes that help the right customers find a business online.

Shown: IceRays

SEO services

How we work: small steps, checked.

Discoverthe website's pages
Read and analysethe content
Drafta structured knowledge base
We reviewand refine it before it goes live

We use AI throughout our own process, and we check its work. When a new chatbot client signs up, our onboarding system reads their website and drafts a knowledge base. We then review and refine it before the chatbot goes live.

On bigger jobs we start with one small, boring task and prove it before anything else. For Phoenix Packaging that was the morning supplier report. It ran in shadow mode first and matched 14 of 14 supplier tasks on day one, before it wrote anything. Read the Phoenix case study.

Some jobs should not use AI at all. The settlement calculators we built for East West Conveyancing use exact whole-cent maths and no AI, on purpose.

Hosting + chatbot bundles start from $45 per month. See every price.

Technology we use.

Chat widgetLightweight JavaScript, loads asynchronously
Claude AIby Anthropic, the conversational intelligence
PHP and MySQLthe chatbot engine
Next.js and Reactour marketing site and portfolio

Our chatbot platform is powered by Anthropic's Claude AI. Claude provides the conversational intelligence behind every chatbot we deploy, with answers grounded in each client's own business information.

Our marketing site and portfolio use Next.js and React. The chatbot engine runs on PHP and MySQL, and the widget on a client's website is a small, self-contained JavaScript file that loads asynchronously, so it does not hold up the page.

We chose this setup on purpose. It is reliable, fast, easy to maintain and cost-effective, which keeps the monthly price down for our clients.

What we stand for.

Plain answers

We say what we know and what we do not. If a job depends on something we have not seen yet, we tell you that instead of guessing.

Prove it small first

On bigger jobs we start with one small task, check it against the real thing, and only then build the rest.

Australian owned

Based in Bateau Bay on the Central Coast of NSW. We understand Australian business, compliance requirements and what customers here expect.

Based in Bateau Bay, working Australia-wide.

Greenshoots Media is based in Bateau Bay on the Central Coast of New South Wales, between Sydney and Newcastle. Most of the work happens online, so we work with businesses anywhere in Australia.

Our chatbots install with a single embed code that works on almost any website, and onboarding, configuration and support all happen online.

Want someone close by? Read about our web design on the Central Coast, or send us a message.

Talk to Greenshoots.

Tell us what you are working on. A free 15-minute call is the quickest way to find out what it would take.

Book a free call See our work