See How Google
Sees Your Website

Our audit checks over 40 ranking factors across seven categories: crawlability and indexing, on-page SEO, content quality, technical performance, structured data, images and media, and social sharing. Each check is based on Google's published best-practice guidelines, so you are always working against the same standards Google uses to evaluate your site.

Yes, completely free with no credit card required. You can run an audit and view your full results without providing any personal details. Adding your email address is optional and only needed if you would like the PDF report emailed to you. There are no hidden upsells or paywalled results.

Each check is weighted according to its impact on search rankings. Critical issues like missing title tags or blocked crawling carry more weight than minor optimisations. Your overall score is a weighted average across all categories, presented as a percentage out of 100. Scores above 80 are considered good, while anything below 50 needs urgent attention.

Start with the critical and high-priority issues at the top of your report — these have the biggest impact on your rankings. Work through them in order of severity. Many fixes, like adding missing alt text or improving title tags, can be done quickly. For more complex technical issues, consider engaging a professional. Greenshoots Media offers a free 15-minute strategy call to discuss your results and next steps.

We recommend running an SEO audit at least once per quarter, or after any significant changes to your website such as a redesign, migration to a new CMS, or major content updates. Google's algorithm is updated regularly, so what passed last year may not meet current standards. Regular audits help catch regressions before they affect your rankings.

E-E-A-T stands for Experience, Expertise, Authoritativeness, and Trustworthiness. It is a framework used by Google's quality raters to evaluate content. Websites that demonstrate strong E-E-A-T signals — such as named authors with credentials, citations from reputable sources, and evidence of real-world experience — are more likely to rank well. This is especially important for YMYL (Your Money or Your Life) topics.

Core Web Vitals are a set of real-world performance metrics that Google uses as ranking signals. They measure loading speed (Largest Contentful Paint), interactivity (Interaction to Next Paint), and visual stability (Cumulative Layout Shift). Google provides specific thresholds for each, and passing all three gives your site a measurable ranking advantage.

Absolutely. Greenshoots Media specialises in SEO for small and medium businesses on the Central Coast and across Australia. We can implement every fix identified in your audit, from technical SEO and site structure to content optimisation and link building. Book a free 15-minute strategy call and we will walk through your results together.